Debra Russell Coaching

Persistence is critical to your success in your business and your life.  Persistence is what allows you to put in the “10,000 hours” to deliberately practice your key skills in your sport, your art or your business passion.

In business, persistence is the thing that has you call again, when your first call isn’t returned.  It allows you to get back to work when a lead or opportunity doesn’t break your way.  And it’s what keeps you pushing toward your goal in the face of the obstacles, fears and considerations that are inevitable as you pursue success.

Definition of Persistence –

Persisting, lasting or enduring tenaciously, especially in spite of opposition, obstacles, discouragement, etc.; persevering

Very often, your ability to persist in the face of opposition, obstacles or fear, depends on what you say to yourself about those obstacles or fears.  So much depends on your internal dialogue.  If you say, “Here’s an obstacle, that must mean I’m doomed to fail.” then you will find persisting to be exhausting and close to impossible.

However, if, in the face of your fear, you say, “Here’s an obstacle, that must mean I’m on the right track to something huge.” You will find a way around the obstacle.  You will persist until you break through, tirelessly.

So, listen to your internal dialogue.  And find the words that will drive you forward through, around and beyond your fears, your obstacles and your opposition.

Right now, what are you noticing about your internal dialogue? What are you saying to yourself?

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